July 22 - 25, 2024
entertainment
Cher To Promote New Holiday Album In The Metaverse
- by Colin Kirkland , December 8, 2023
To help reach a younger generation of listeners and promote her first new studio album in five years, iconic singer Cher will take a virtual form in Harmony Hills, Warner Music Group’s branded world in the metaverse platform Roblox.
The holiday-themed activation will engage players in a series of challenges …
