by Steve Ellwanger on Mar 25, 1:01 PM
Among the takeaways for CPG brands from the Attest study: Trustworthy nutritional labeling is strongly linked to consumer loyalty.
by Steve Ellwanger on Mar 18, 2:43 PM
Company moved into "super-premium market" with ChurnBaby, attracting an "emerging market of foodies who are looking for something really decadent," says CMO.
by Steve Ellwanger on Mar 11, 3:25 PM
In March 2020, the FDA mandated 11 new graphic --- and outright scary -- cigarette health warnings for advertising and packaging, now delayed until next year.
by Steve Ellwanger on Mar 4, 1:51 PM
"Given the limitations with paid social ads, we wanted to leverage the ability of sight, sound and motion to share the brand in a big-screen environment," says CEO.
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