MARKETING: TRAVEL
by Dave Spector on Aug 25, 9:34 AM
Hotel owners and asset managers are frustrated. They no longer want to hear about "branding initiatives" or fuzzy math from their management teams ... they expect their sales and marketing leaders to contribute to revenue in a measurable way, communicate in number-speak and be accountable for tangible results.
MARKETING: TRAVEL
by Harvey Chipkin on Aug 18, 10:00 AM
Social media has become a bit like Old MacDonald and his farm - with a Facebook posting here and an Instagram photo there, here a tweet, there a tweet...
MARKETING: TRAVEL
by Todd Wilson on Aug 11, 1:55 PM
Ah, the glamour of air travel. Wide, spacious seats and aisles with smiling passengers, good food, and quiet, uninterrupted time to ponder the miracle of traveling in comfort at 30,000 feet.
MARKETING: TRAVEL
by Ryan Bifulco on Aug 5, 1:37 PM
I'm a big fan of spy shows like "The Americans," "Homeland" and the "Bourne" movie series. The top operatives in these programs have one common thread in that they are able to assassinate somebody plus make it look like it was an accident. That is what truly makes them a rare pro. Native advertising done right also takes a pro.
MARKETING: TRAVEL
by Gary Leopold on Aug 4, 10:09 AM
Travel brands are appealing to more than a demographic.
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