MARKETING: TRAVEL
by Zack Katterman on May 31, 11:00 AM
Virtual reality has been a hot topic in the travel industry for well over a year now. Brands ranging from Marriott to Carnival are using the technology to transport people to new and adventurous landscapes right from their seats. As with any emerging piece of tech, new breakthroughs and developments feel like a monthly occurrence. So what exactly is happening in the VR space now and how can it impact travel marketing? Let's dive in and theorize a few of the many new possibilities!
MARKETING: TRAVEL
by Gary Leopold on May 23, 11:00 AM
The proliferation of new brands has created less differentiation and more confusion.
MARKETING: TRAVEL
by Harvey Chipkin on May 16, 11:00 AM
It's becoming clear that one consequence of the mobile revolution is that marketers have come to realize that good marketing can mean less human interaction in some cases. And it is typically those situations where human interaction is perceived as a negative in developing product or brand loyalty.
MARKETING: TRAVEL
by Euan McGlashan on May 9, 1:00 PM
Having been involved in the architecture and design of many hotels, combined with experience working hospitality on three continents, has taught me one critical key to success: pleasing your guests.
MARKETING: TRAVEL
by Gary Leopold on May 2, 11:00 AM
Travel brands can help young people influence family travel and become allies in their quest to shape and share their personal brands.
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