IAC’s People Inc. (formerly Dotdash Meredith) had a stellar year in digital in 2025, judging by parent IAC’s financial results released on
Tuesday.
People Inc. enjoyed Q4 digital revenue growth of 14% YoY to $354.8 million and 10% for the full year to $1.1 billion.
Total
revenue for the quarter was $511.8 million, a 2% decline YoY. Print revenue fell by 21% to $168.5 million from the same period in 2024, which may have been due to the falloff of political advertising
from the election year of. 2024.
Ad revenue hit $209 million, a 9% hike over the prior year.
Among the highlights of the year was a strategic content
partnership making People Inc.’s content available to Meta, the first lifestyle publisher to do so. People Inc. also has AI partnerships with OpenAI and Microsoft.
People
Inc.’s Q4 operating income was $106 million. Full-year operating income amounted to $213 million. But the company notes that “excluding gains from lease amendments and severance-related
costs recognized earlier in 2025,full year 2025 operating income would have been $186 million.”
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Looking forward, People Inc. expects digital revenue to grow in mid-to-high single digits
in 2026. But corporate expenses are projected to exceed print.
People Inc. includes such brands as People, Southern Living, Travel & Leisure,
InStyle and Better Homes & Gardens.
As for the parent IAC, it reported declines in revenue for both the quarter and the full year. But it also saw a number
of positive developments, including 50% growth in another media property, The Daily Beast.
The fourth quarter “capped a year of disciplined
execution and solid performance across IAC,” said Barry Diller, chairman and senior executive of IAC, in a statement. “People Inc. drove the fastest digital revenue growth we’ve seen
in over a year, even amidst AI-driven disruption.”
Diller continued, “We’re doing what we set out to do—over the past year we deployed $337 million back into our
Company and increased our ownership in MGM, a business that we believe will never be disintermediated. And we’ll continue to execute our plan to simplify IAC, enhance our cash position,
and allocate capital thoughtfully and opportunistically, as we have for over 30 years.”