AI models have been found to misattribute, give attribution for a brand to a competitor, or not attribute at all when replying to user queries. based on research released this week. This is a critical challen ...

The kick-off is a week away, and CPG brands are all in. Are consumers? ...

I've been thinking about political narratives this week, not just because of Graham Platner's, but because I got pitched on a service capable of tracking how advertising impacts it. ...

Nordstrom's "Based on a True Story" campaign is the opposite of every three-second scroll-stopper we've been told marketing has to be right now. We sat down with SVP Olivia Kim to hear more. ...

The live "UFC Freedom 250" event is aimed at younger audiences. How young? Apparently those who watch "South Park," according to one Paramount Skydance executive. ...

Like Trump, Weiss is an agent of change, but also an agent of chaos. Creating chaos in the workplace plays like a deliberate strategy for both of them. ...

Music-video-like spot illustrates the lyrics to the Blink-182 songs by showing hospital folks bringing "warm blankets" and "French braiding" a patient's hair. ...

"Everything is fake," "AI skepticism," "trust recession," video game character enters the "real world," were just some of the pitches I received. By the way, how was the hot dog? ...

McDonald's is actually opening new stores in war zones of the largest and most horrific war that Europe has seen in 80 years. ...

OpenAI is embracing retro-style advertising as it markets generative AI that can produce vivid images and natural-sounding conversations - aiming to raise brand awareness ahead of a potential IPO, ...

The long-time Horizon Media digital chief's next new gig is Chief Strategy Officer of Media Consulting Group, which has some unique, and differentiated ways of curating programmatic inventory, he says. ...

CBS's "60 Minutes" is the top news show in all of television with a season-to-date average so far of 9.1 million Nielsen-measured viewers. And in a rare feat, those ratings are up 9% vs. a ye ...

"Rage, rage against the dying of the light," wrote Dylan Thomas - an apt line of poetry for the way Scott Pelley left CBS. ...

"The increase in CTV impressions among QSR brands over the last year reflects their desire to capitalize on a growing medium," said AdImpact GM. ...

FDA writes letter to QOL Medical over alleged misleading statements. ...

Microsoft previewed a new operating system intended for internet-connected smart devices to give users remote control of AI agents in a move that will rewrite how the company helps advertisers and brands reach audiences in wa ...

With worries about gas and food prices motivating shoppers, this year's deal event will look a little different. ...

Recent estimates show the three big broadcast late-night shows up 70% in national TV ad revenue to $311.6 million for June 2025-June '26 vs. $184.5 million for June 2024-June '25. This includes all airings and repea ...

NBC's "Tonight Show Starring Jimmy Fallon" had the best results with 15.2 million uniques, while CBS' "Late Show With Stephen Colbert" had a 30% increase in unique viewers in April 2026 vs. April 2025 to arou ...

A pair of wholesome, high-rated TV co-hosts are coming out with a show whose F-word title flies in the face of their G-rated image and reputation. ...

The media consultant is running a five-day workshop next week on best practices for running a competitive agency pitch. ...

Fox reports it received a "quishing" email from a suspected scammer. ...