• Think Small. (Agencies, that is).
    by Richard Whitman on May 5, 9:44 AM
    This week, Black Noise Founder Craig Crawford took out paid ads in trade books and LinkedIn in the form of "Open Letters" to CMOs. The message: rethink the value you're getting from your big agency and try a small agency on for size.
  • OOH Execs Descend On Dallas To Explore Industry's Present, Future
    by Richard Whitman on Apr 27, 7:54 AM
    The CEOs of the three largest OOH companies will offer their views on the current state of the market, the challenges and opportunities ahead, and their vision for the future of OOH. And a certain group of well-known cheerleaders will be putting on a live show for attendees.
  • John Wren's Big Payday
    by Richard Whitman on Mar 30, 4:56 PM
    The big pay bump is part of what the company called a "redesigned" compensation package for Wren that extends through 2028 when Wren is expected to step down from the CEO post after 30 years while remaining executive chairman.
  • The Trade Desk Petition To Dismiss Shareholder Suit Is Denied
    by Richard Whitman on Mar 19, 9:02 PM
    A group of investors filed suit against the Trade Desk last year, alleging violations of securities laws related to the company's AI-driven programmatic ad-buying platform Kokai.
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