
News
The food and restaurant industry spends about $14 billion annually for advertising in the U.S., according to a 2017 analysis of Nielsen data. Read the full story by Tanya Gazdik

Commentary
In the spirit of fairness doctrines, this edition of "Red, White & Blog" provides links to two versions of the White House Correspondents' Dinner: the official one hosted by mentalist … Read the full story by Joe Mandese

Commentary
Fast-moving tech, especially AI, is the fastest-growing "risk," according to marketers. Looked at another way, it may also be their biggest opportunity. Read the full story by Joe Mandese

Commentary
Now that Warner Bros. Discovery and Paramount Skydance are on the road to closing their merger deal, will there be potholes along the way? Read the full story by Adam Buckman

News
Lawmakers on Wednesday unveiled a privacy bill that would override laws in at least 20 states, and wouldn't require businesses to allow consumers to reject common forms of ad targeting. Read the full story by Wendy Davis

Commentary
Three years after the client-side began benchmarking programmatic transparency, the IAB Tech Lab is jumping in with a new supply- and agency-side council. Read the full story by Joe Mandese

Commentary
The just-published report - the first in a planned series of ongoing studies - also finds there is no rule of thumb for effective frequency. "It depends," says Chief Intelligence … Read the full story by Joe Mandese
Commentary
With AaaS, you are selling capability and output. The client isn't buying X number of people to work on their account, but a specific service. Read the full story by Maarten Albarda

News
"When they converge, something shifts: subjective creative debates disappear," touts an Omnicom spokesperson, adding: "Work becomes both effective and distinctive. Optimized for performance and built
to be remembered." Read the full story by Joe Mandese

News
Consumer sentiment remains fragile amid financial pressure, geopolitical turbulence and a growing need for escape. Read the full story by Rob Williams

News
Earth AI was announced late last year and the integration with WPP Open follows an expanded partnership around cloud and AI capabilities that the two companies struck last October. Read the full story by Steve McClellan

News
"Meta has knowingly taken steps and adopted policies that pad its bottom line at the expense of its users' safety and well-being," the Consumer Federation of America alleges in a … Read the full story by Wendy Davis

News
Tesla, which spends very little money on marketing, is inviting consumers into select locations for Earth Day, which is April 25. Read the full story by Tanya Gazdik

News
The industry urged Netflix in an open letter to add "fossil-free procurement" to its ongoing media review for the EMEA region and to make it a standard going forward. Read the full story by Steve McClellan