OpenAI has acquired what OpenAI CEO of Applications Fidji Simo called one of the most influential tech news sources in the industry. That source is a media brand. Read the full story by Laurie Sullivan

Publishers have struggled with the lack of referral traffic from AI chatbots to websites from one of the most used traditional search engines worldwide. Read the full story by Laurie Sullivan

Perplexity late Wednesday asked a federal appellate court to vacate an injunction that would ban the artificial intelligence company's shopping agent, Comet, from Amazon. Read the full story by Wendy Davis

"We're focused on building practical, differentiated solutions that move beyond fragmented AI adoption and deliver real-world impact for clients," Chairman-CEO Mark Penn said in a statement announcing the appointment. Read the full story by Joe Mandese

Attention is no longer the gatekeeper. For two decades, digital marketing has been engineered around one dominant design: the ad unit. Paid search. Pre-roll. Display. We optimized bids, refined audiences, … Read the full story by Jesse Rosenschein

Will buying and selling AI agents really talk with each other? The battle of the agentic AI agents is only beginning. Read the full story by Wayne Friedman

The Advertising Research Foundation's CIMM East Conference began where last year's left off: on an advertising "currency fiesta," per Fox Senior Vice President-Research & Data, Ad Sales' Kym Frank, who … Read the full story by Tony Jarvis

Child development experts are pressuring Google to stop serving AI-generated videos to children on YouTube and YouTube Kids, which could significantly impact how advertisers reach young audiences on the platforms. Read the full story by Laurie Sullivan

Born in Italy, made in Vermont, Dell'Amore contains the secret ingredient needed for a super-premium packaged food brand. Read the full story by Joe Mandese

The company admits progress is slow, but scores a hit with its Mind collection while defending its struggling Converse brand. Read the full story by Sarah Mahoney

Omnichannel advertising platforms promise to handle everything from media buying to creative testing to AI-powered insights. Read the full story by Rob Williams

Charles Barkley's reflections on immigration during an NCAA pregame show sparked coverage and reactions that mischaracterized his tone and intentions. Read the full story by Adam Buckman

'March Madness" has hit its highest viewership since 1993, with the strongest result in UConn's last-minute victory over Duke in a game that averaged 13.4 million viewers. Read the full story by Wayne Friedman

The retailer expects to exit bankruptcy this summer as it fine-tunes its list of store closures. Read the full story by Sarah Mahoney

A milestone in TV's ongoing evolution was announced on Tuesday - the end of the yearly conference of NATPE. Read the full story by Adam Buckman