by Dave Morgan on Jun 4, 3:10 PM
McDonald's is actually opening new stores in war zones of the largest and most horrific war that Europe has seen in 80 years.
by Cory Treffiletti on Jun 3, 12:04 PM
You can't fast-forward a billboard. OOH and experiential are earning attention by being genuinely impossible to ignore. That's not a small thing.
by Gord Hotchkiss on Jun 2, 10:28 AM
The battle now is for either Google or OpenAI to dominate the various user interfaces in our personal technologies - and it will be hard to beat Google.
by Steven Rosenbaum on Jun 1, 11:36 AM
AI hallucinations are often more annoying than harmful, but factual misinformation in medical research papers undermines the basis of medicine itself.
by Maarten Albarda on May 29, 1:09 PM
If we let agentic middle tech sit between our budgets and the platforms without absolute transparency, we are allowing a new, higher-tech black hole.
by Dave Morgan on May 28, 4:06 PM
As AI begins fundamentally affecting almost everything we do, we need to stay informed. Pope Leo's document can help.
by Cory Treffiletti on May 27, 11:37 AM
If you are a brand that was already spending heavily in walled gardens, the argument for going deeper just got stronger.
by Gord Hotchkiss on May 26, 11:51 AM
Do you ask people for advice as often as you used to? The ability to exchange information is one of our most human capabilities.
by Maarten Albarda on May 22, 2:16 PM
Old-school agencies are investing in new tech tools, while tech start-ups claim you don't need an agency at all.
by Dave Morgan on May 21, 4:16 PM
It has always amazed me that local TV companies didn't proactively work with national cable TV programmers to stitch their audiences together.