TVBlog
by Adam Buckman, Featured Columnist
Now that Warner Bros. Discovery and Paramount Skydance are on the road to closing their merger deal, will there be potholes along the way? Read the whole story
by Wayne Friedman
Analysts expect national TV ad revenues to be at least 15% higher on ABC, ESPN, ESPN2 and NFL Network this year compared to the … Read the whole story
by Laurie Sullivan
Influential ad, media and data execs have joined an advisory board at a startup working to measure cultural relevance across campaigns and websites. Google, … Read the whole story
by Colin Kirkland
XBox CEO Asha Sharma announced a Game Pass partnership with gaming-centric social platform Discord. Read the whole story
by Tanya Gazdik
The food and restaurant industry spends about $14 billion annually for advertising in the U.S., according to a 2017 analysis of Nielsen data. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Comcast CFO Jason Armstrong said rising gains reflect "a meaningful inflection point, with Peacock expected to approach profitability" - possibly by Q2. Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
Controlling exactly what inventory slot goes to what advertiser for what desired audience or outcome is where market power is moving today. Read the whole story