- ASICS Targets A New Competitor: The Beauty Biz
Marketing Daily, Sarah Mahoney - Friday, May 15, 2026
The mind-body-spirit shoe brand claims 15 minutes of movement gives more gl ...
- Google Topples Apple As BrandZ's Most Valuable Brand
Marketing Daily, Sarah Mahoney - Thursday, May 14, 2026
Skyrocketing AI shakes up the playing field, as a record four bran ...
- Under Armour's Real Problem? U.S. Consumers Have Moved On
Marketing Daily, Sarah Mahoney - Tuesday, May 12, 2026
A rough earnings report reveals a brand still searching for the identi ...
- Robert Irwin Outruns 100 Crocs For Columbia
Marketing Daily, Sarah Mahoney - Tuesday, May 12, 2026
The latest in the "Engineered for Whatever" campaign adds the Aussie zookeep ...
- Saucony, Wellness Pet Appoint New CMOs
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, May 12, 2026
Two executives landed new CMO positions today: Allyson Borozan at the Wellne ...
- Lulu Who? How Fabletics Data Propels $1B In Sales
Retail Insider, Sarah Mahoney - Wednesday, May 13, 2026
With membership intelligence as a competitive weapon, the company is pushing in ...
- Chalamet, With Bad Bunny And Messi, Take Adidas FIFA Storytelling To The Street
Marketing Daily, Sarah Mahoney - Monday, May 11, 2026
The irresistible five-minute film, which also features Jude Bellingham, Trinity Rodman, Zinedi ...
- Gap Taps Target, DreamWorks Vet For Old Navy Marketing Turnaround
Marketing Daily, Sarah Mahoney - Wednesday, May 6, 2026
Michael Francis, who has also worked for Walmart and JCPenney, joins ...
- GameStop's Reason For Takeover Bid? EBay's Marketing Sucks
Marketing Daily, Sarah Mahoney - Tuesday, May 5, 2026
The minnow-swallows-a-whale bid hinges on one claim: eBay's marketing is broken. B ...
- 'Smaller But Stronger' Claire's Tests Sensory-Driven Stores
Retail Insider, Sarah Mahoney - Wednesday, May 6, 2026
The fidgety, squishy and slimy concept plays into Gen Alpha's love f ...
- Primark Is Painting New York Primark Blue
Marketing Daily, Sarah Mahoney - Monday, May 4, 2026
As U.S. expansion continues, the fast-fashion retailer is crashing the Met Gala ...
- Adidas Offers FIFA World Cup Pet Collection
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, April 29, 2026
The collection marks the first time that Adidas is dropping pet clothi ...
- American Eagle: Less Like a Brand, More Like a Streaming Show
Retail Insider, Sarah Mahoney - Thursday, April 30, 2026
Sydney Sweeney, Ella Langley, Travis Kelce for AEO: CMO Craig Brommers isn ...
- Lululemon Names Nike Vet As New CEO
Marketing Daily, Sarah Mahoney - Thursday, April 23, 2026
Heidi O'Neill faces declining sales in the U.S., and a hornet's ne ...
- Ecco, Asics Capitalize On Nike's Marathon Misstep
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, April 21, 2026
Nike continues to take heat over a marketing blunder that dissed Bost ...
- Rebuilding The Etsy Brand Around The Moments Of Your Life
Retail Insider, Sarah Mahoney - Wednesday, April 22, 2026
With the Festival Shop, the maker's market shows a strategy shift ...
- Gap Looks For Luxe With Victoria Beckham Collab
Marketing Daily, Sarah Mahoney - Monday, April 20, 2026
The partnership is the retailer's latest step toward regaining the fashion hi ...
- Allbirds Pivots To Artificial Intelligence
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, April 16, 2026
The sneaker company said "an unnamed investor had agreed to spend $ ...
- Levi's Revels In Super Bowl Win
Marketing Daily, Sarah Mahoney - Thursday, April 9, 2026
"Few brands can authentically play across so many facets of culture, sport ...
- Watch What Happens: Domino's Partners With Leather Goods Maker Shinola
Marketing Daily, Teresa Buyikian - Wednesday, April 8, 2026
The new line of gold and black lifestyle products was created ...
- Duluth Debuts A Nice Big Butt
Retail Insider, Sarah Mahoney - Tuesday, April 7, 2026
With Max Gluteus, the apparel brand hopes to change your underwear think ...
- Tea Forte Partners With Reese Witherspoon's Draper James For Hydrangea Collection
Marketing Daily, Teresa Buyikian - Monday, April 6, 2026
The tea company, along with the clothing and housewares brand, is launchi ...
- Tommy Hilfiger Enlists Travis Kelce As Ambassador, Collaborator
Marketing Daily - Top of the News, Tanya Gazdik - Monday, April 6, 2026
The campaign, which will break in late August/September, will be shot ov ...
- The Secondhand Economy Has a Supply Problem
Marketing Daily, Sarah Mahoney - Thursday, April 2, 2026
Demand for resale has never been stronger. The bottleneck is getting peop ...
- Stitch Fix Turns A Compliment Drought Into A Marketing Strategy
Marketing Daily, Sarah Mahoney - Thursday, April 2, 2026
One in four clients hadn't heard "you look great" in 30 da ...
- Nike's Turnaround Stumbles
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, April 1, 2026
The company admits progress is slow, but scores a hit with i ...
- Adios To Allbirds: Another Fallen Unicorn
Marketing Daily, Sarah Mahoney - Tuesday, March 31, 2026
The sustainable sneaker brand's tumble is the latest casualty of an antiquat ...
- Marks & Spencer Moves To Nordstrom With Women's Fashion
Marketing Daily, Sarah Mahoney - Monday, March 30, 2026
One of the U.K.'s best-loved value brands is headed to the luxu ...
- U.S. National Soccer Team Joins FIFA's Roblox Game
MediaDailyNews, Colin Kirkland - Monday, March 30, 2026
The U.S. Men's National Team will launch a weeklong run and Nike-sponsor ...
- With Soft Sales, H&M Warns About Impact Of Iran War
Marketing Daily, Sarah Mahoney - Friday, March 27, 2026
Long-term portfolio pruning is increasing profits, but CEO says prolonged conflict wi ...