• by Fern Siegel , April 1, 2026

Media planning and buying agency Mediaspace solutions has launched a new, specialized division targeting agencies, brands and pharma: Mediaspace Health. It partners with healthcare-focused agencies to provide specialized media expertise.

Brian St. Cyr, CEO of Mediaspace Solutions, also heads Mediaspace Health.

“As agencies, pharma and healthcare brands seek specialized solutions that connect with patients and providers, Mediaspace's healthcare division has grown exponentially. We are proud to launch Mediaspace Health as a specialized company expressly designed to meet healthcare marketers' needs,” said St. Cyr.

The new entity drills down on marketing and media strategy, payer media and HCP engagement, among its services.

Mediaspace Health's develops strategic, integrated media for programmatic display, video and native, paid search and paid social, audio, video and CTV, out-of-home, point-of-care integrations and sponsored content.

“Mediaspace Health's team brings scientific understanding, market intelligence and media expertise. We deliver the highest-impact campaigns across every channel,” he added.