• by Teresa Buyikian , May 28, 2026

Garage Beer is welcoming summer with a campaign featuring a popular footballer, a 2000s-era band collab, new can design and a lot of cheese balls in a partnership with Utz Brands.

The Kelce-brothers-founded beer is rolling out an “American Summer” campaign, which kicks off on June 1 with the release of “Good to Go,” a musical collaboration (and “drinking anthem”) with the band New Found Glory. The song serves as an “homage to the easy, fun-loving days of summer's past cracking open a cold beer with friends and taking in all summer has to offer alongside the people you love,” according to the brand.  The band and Garage Beer are promoting the single via their social accounts, such as seen here.

“For us, it's all about having the best summer we've had so far and continuing to let light beer be what it's always been, a reason to bring friends and neighbors together,” said Garage Beer CEO Andy Sauer in a release.  “It's about firing up the grill, watching some baseball, enjoying some cheese balls, and having just one more cold one at the end of a great night.”

The brand has also partnered with All-American Tackle Gennings Dunker and the Museum of American Speed to give consumers a chance to win what it refers to as the ultimate all-American vehicle; a classic 1996 Ford Bronco, in the brand’s signature gold and green colors. Consumer can enter to win here, with an accompanying  social video dropping on June 12.

On June 24, the brand will bring back last year’s “Beer Bowl,” this time at the Yacht Club of Sea Isle City in New Jersey, to raise money for the Eagles Autism Foundation. In a partnership with snack maker Utz, the brand will hold the “million cheese ball challenge” where Jason Kelce, Beau Allen and a lineup of current and former Philadelphia Eagles players will “battle it out” inside a giant container filled with Utz Cheese Balls. Content from the event will roll out across Garage Beer's social channels.